“Your brand is what other people say about you when you are not in the room.”
Brand Perception management is a dedicated Online Reputation Management (ORM) service that offers result oriented solutions to its clients. It includes branding, perception building, and business development.
What are reviews?
Reviews can be termed as any comments expressed about your services or product by an individual who is not associated with your business in any manner, in short, a third person. Usually, the intention is to provide feedback.
Following are some of the places where you can look out for your business’ online reviews-
- Social Media sites
- Review sites
- Online blogs
What does IBRANDtech offer?
Customer reviews are the direct reflection of what perception people have about your brand.
Perception is characterized as a psychological impression about a thing based on its understanding gained through the senses. In addition to our comprehension of what a brand is, Brand and Perception Management is the manner in which customers translate a brand in the light of their interaction with it. In simple terms, it’s the way in which buyers think, feel, and respond to a brand depending on their experience.
This definition perfectly describes the relation between reviews and Brand Perception. While positive reviews would help in desired perception building for your brand, one negative review has the power to ruin it all!
IBRANDtech being one of the best ORM agency in India, IBRANDtech has got the desired expertise and experience to help you create a strong perception for your brand, by handling (negative) undesired reviews on the following sites:
- Google Reviews(Google my business)
So, no need to be stressed out about the reviews. Just associate with us, and IBRANDtech will take care of everything related to reviews for Brand and Perception building, as a part of its Review Management services. IBRANDtech will not let undesired reviews affect your brand. That’s our promise!
What does one understand by the term comments?
In the context of a business, information coming from customers straightforwardly, regarding the fulfillment or disappointment they felt or experienced, with respect to a service or a product. Customer complaints and comments received by a company prove to be a vital asset for enhancing and tending to the requirements and needs of the customer. This eventually contributes to perception creation and brand building. Such information is obtained through channels such as online forums, oral surveys, Emails, telephone calls made by the customers etc.
Do Negative comments prove to be bad for business?
Not really! How you go about handling them is what makes an impact on your business.
While Positive comments help in building brand loyalty, trustworthiness, it isn’t entirely true to state that negative comments have a negative impact on your brand. Word spreads rapidly on social media platforms and answering promptly to customer issues and negative comments holds equal significance. Numerous real-time examples of businesses resolving customer complaints demonstrates that quick, mindful responses for negative comments helps to create an excellent brand image.
Tending to constructive customer complaints received for your products and services serves to be a good opportunity to comprehend your shortcomings as a business. Dealing with these concerns mindfully demonstrates that you care about your customers and in this manner create brand loyalty. Keep in mind, a Negative comment affects your brand image negatively, if tackled in a poor manner.
So, leave this job to professionals like ‘IBRANDtech ’.
Comment Management Services from IBRANDtech:
Experts at IBRANDtech would help your business deal with Negative comments on platforms such as YouTube, Facebook, Vimeo, Negative Message Board Posts etc.
Our team would make use of the latest tried and tested techniques and strategies, to facilitate Comment Management for your business.
IBRANDtech’s Comment Management Services will benefit you in the following ways,
- Handling and protection from negative and destructive comments
- Spreading positivity through positive brand building
IBRANDtech strive to give your business a better customer experience to build awareness, trust and loyalty for your business.
What is customer satisfaction?
Customer satisfaction directly refers to the perception/opinion that customers have about a company/organization/brand, when their expectations have been met or surpassed over the entire life-cycle of a service or product. The accomplishment of customer satisfaction prompts product repurchase and loyalty towards the company.
Customer satisfaction and Brand Perception
It requires constant attention and efforts to keep up high levels of customer satisfaction. With the markets becoming smaller, organizations are striving to maintain high customer satisfaction levels and maintain their existing customers instead of allocating extra resources to pursue potential new customers. The fact that it costs five to eight times the amount to win over new customers than to clutch on to the existing ones is critical to understanding the trend towards benchmarking and keeping a track of customer satisfaction. A satisfied customer is directly proportional to changed brand perception.
When IBRANDtech takes into consideration Branding and perception building, the purpose of customer support is getting to know the customer complaints and resolving them before they go on to become major crises. This involves the setting up of lines of communication with circle of customers.
In majority of the cases, incorrect perceptions are born owing to failure in handling customer complaints on a timely basis. As you might be knowing, a proactive approach towards image and perception creation consists of providing unending customer support.
IBRANDtech would have a dedicated team that would strive to resolve customer problems or queries on behalf of the client.
It would act as a mediator between the clients and their customers. Based on the customer feedback, team IBRANDtech would provide inputs to the client to facilitate improvements/enhancements in their products and services. Satisfied customers is what IBRANDtech promises to its clients, by deploying the latest techniques/tools and approaches to handle all kinds of customer problems and suggestions. After all, converting a dissatisfied customer into a satisfied one, is the primary motive of IBRANDtech’s services.
Transforming brand perceptions is what we do!
SATISFIED CUSTOMERS = POSITIVE BRAND PERCEPTION = SATISFIED CLIENT… is what IBRANDtech preach !!!
The purpose of Complaint Management services from IBRANDtech is to deal with the complaints received by businesses, as a part of Brand Perception Management. Legal services is what IBRANDtech offers under this.
IBRANDtech has an in-house team of legal experts in place, who would be taking care of all kinds of legal issues, court orders etc. to take care of Reviews, Comments, Complaints… that are hampering your business.
The team would be involved in activities like Source Tracking, Handling complaints with mutual understanding, and last but not the least, taking the Legal way if required.
Your business reputation and perception is our pride! We will maintain it at any cost.
Being associated with IBRANDtech , which is amongst the best Online Reputation Management agencies in Pune, your ONLINE REPUTATION is in SAFE HANDS.
Brand building is an art, and a team of artists who are best in this is IBRANDtech, the company build the brand profile through various channels and positive mentions online. The company performs
- Branding in the form of increased ranking, through implementation of SEO techniques
- Brand promotion on leading Social Media platforms with the help of Social Media Marketing
- Brand building and promotion through Search Engine Marketing (SEM) techniques like Display Marketing, AdWords etc.
- Perception creation that ensures more and more customers for business.
- Increase the sales and revenue through brand and perception building
IBRANDtech will write a brand success story for you! Branding services from the top Digital Marketing Agency in Pune – “To make you rise above the rest !”